Public relations for your business (Record no. 4909)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01227nam a22001817a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200627085930.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180911b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8174460268 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | PK-IsLIS |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.2 |
| Item number | J475 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jefkins, Frank |
| 245 ## - TITLE STATEMENT | |
| Title | Public relations for your business |
| Statement of responsibility, etc | / Frank Jefkins |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Excel Books, |
| Date of publication, distribution, etc | 1995 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 189 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Corporations -- Public relations. Business firms -- Public relations |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | do I need PR?;<br/>do I need a corporate image?;<br/>do I need a corporate identity?;<br/>how do I get media coverage?;<br/>how do I deal with reporters and interviewers?;<br/>is sponsorship worthwhile?;<br/>how do I communicate with my employees?;<br/>do I need an in-house PR department?;<br/>do I need a PR consultancy?;<br/>is corporate advertising necessary?;<br/>how do I conduct good customer relations?;<br/>how do I educate the market?;<br/>how does PR relate to marketing?;<br/>how do I deal with opinion leaders?;<br/>how do I handle financial relations?;<br/>how an political PR help me?;<br/>what can I do about community relations?;<br/>how can PR held me export?;<br/>how do I use PR in a crisis?;<br/>why do I need research?;<br/>how do I evaluate PR results?<br/> |
| Withdrawn status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| UE-Central Library | UE-Central Library | 11.09.2018 | U.E. | 659.2 J475 | T1016D | 11.09.2018 | 11.09.2018 | Books | |||
| UE-Central Library | UE-Central Library | 11.09.2018 | U.E. | 659.2 J475 | T1017D | 11.09.2018 | 11.09.2018 | Books |
