Marketing systems : (Record no. 1289)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00736nam a22002051 4500 |
| 001 - CONTROL NUMBER | |
| control field | 2621 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200714105303.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 740514s1967 nyua b 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | (hbk) |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | DLC |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | F54 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fisk, George |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing systems : |
| Remainder of title | an introductory analysis |
| Statement of responsibility, etc | / George Fisk |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | Harper & Row, |
| Date of publication, distribution, etc | 1967 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 797 p. |
| Other physical details | illus. |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | includes index<br/> |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1. Framework for marketing systems analysis<br/>2. Delivering standards and styles of living<br/>3. Marketing channel flows<br/>4. Marketing activities in the firm<br/>5. Universal constraints<br/>6. Social performance of marketing<br/> |
| Withdrawn status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| UE-Central Library | UE-Central Library | 04.07.2018 | U.E. | 658.8 F54 | T2621 | 04.07.2018 | 04.07.2018 | Books |
