000 00588cam a2200217 a 4500
999 _c19722
_d19722
001 18874216
005 20210429123807.0
008 151127s2016 enka f 000 0 eng
020 _a9780198736424 (pbk.)
040 _cCL
082 _a658.8003
_bD772
100 1 _aDoyle, Charles,
245 1 2 _aA dictionary of marketing /
_cCharles Doyle.
250 _a4th ed.
260 _aOxford :
_bOxford University Press,
_c2016
300 _axii, 529 pages :
_billustrations ;
_c19 cm.
490 0 _aOxford quick reference
650 0 _aMarketing
650 0 _aMarketing
942 _cBK