Journalism today /
Donald L. Ferguson, Jim Patten.
- 4th ed.
- Lincolnwood, Ill., USA : National Textbook Co., 1993
- xiv, 434 p. : ill. (some col.) ; 24 cm.
Includes index.
Pt. 1: Journalism in a democracy -- The history of American media -- The responsibilities of the media -- Pt. 2: Gathering the news -- What is news? -- New organizations and sources -- Making the interview work -- Pt. 3: Writing the news -- Writing news story leads -- Writing news stories -- Handling quotes fairly and accurately -- Pt. 4: Writing features, sports, and editorials -- In-depth reporting -- Writing feature stories -- Writing sports stories -- Writing editorials and the editorial page -- Pt. 5: Producing the school newspaper -- Editing and layout -- Using photographs effectively -- Business and advertising -- Pt. 6: Beyond the newspaper -- The yearbook -- Broadcasting -- Student news bureau -- Understanding the technology -- Taking, developing, and printing photographs -- The new technology of publishing.