Schwitzgebel, Ralph K.,

Changing human behavior : principles of planned intervention / Ralph K. Schwitzgebel and David A. Kolb. - international student edition - Tokyo : McGraw-Hill, 1974 - x, 332 p. illus. 23 cm. - McGraw-Hill series in psychology .

includes references and index


1. Introduction
2. Illustrative procedure
3. Reciprocal inhibition
4. Operant shaping
5. Reinforcement
6. Stimulus control
7. Observational learning
8. Achievement –motivation training
9. Social psychological perspective on behavior change
10. Self directed behavior change
11. Problems in the assessment of behavior change
12. Research issues
13. Observation and recording of behavior
14. Toward an ethic for research on human behavior


007055739X


Behavior modification.
Personality change.
Behavior therapy.

153.8 / S4158