Serious creativity
/Edward De Bono
- London: Harper Collins Publishers, 1992
- 338 p.
Introduction
Part i the need for creative thinking Take-away value 3 The theoretical need for creativity 8 The practical need for creativity 18 Information and creativity 24 Misperceptions about creativity 30 Sources of creativity 43 Lateral thinking 52 Perception and processing 57 Design and analysis 63 The uses of creative thinking 67
Part ii lateral thinking tools and techniques The six