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Bovee,Courtland L.

Business communication today : / Bovee,Courtland L. - 9th ed. - New Dehli Pearson Education 2009 - 582 p

1. P1:Understanding business communication
2. Appreciating effective business communication
3. Mastering glistening and nonverbal communication skills
4. Communicating cross –culturally
5. P2: Using the three-step writing process
6. Planning business messages
7. Writing business messages
8. Completing business messages
9. P3: Writing brief messages
10. Writing messages for electronic media
11. Writing routine and positive messages
12. Writing negative messages
13. Writing persuasive messages
14. P4: Planning, writing and completing reports and proposals
15. Planning reports and proposals
16. Writing reports and proposals
17. Completing reports and proposals
18. Designing visual communications
19. P5: Designing and delivering oral and online presentations
20. Creating and delivering oral and online presentations
21. Enhancing presentations with slides and other visuals
22. P6: Developing Cv’s and attending GDs and interviews
23. Building careers and writing resumes
24. Interviewing for employment and following up


ISBN: 9788131721209

Subjects--Topical Terms:
Technology-Business communication

Dewey Class. No.: 658.45 / B6698