TY - BOOK AU - Toogood,Granville N. TI - The articulate executive: learn to look, act, and sound like a leader SN - 007065090X U1 - 658.45 20 PY - 1996/// CY - New York PB - McGraw-Hill KW - Business communication KW - Business presentations KW - Public speaking KW - Communication in management KW - Leadership N1 - pt. 1. The speaking game. The speaking game -- How to come across as a leader -- Understanding your audience -- pt. 2. Organization, writing, and presentation. First steps to organizing your presentation -- Designing the perfect presentation : the power formula -- The strong beginning -- Forging a powerful message -- Talking with pictures -- The conversational approach -- The strong finish -- Getting the message across -- Write like you speak-10 important rules to live by -- The six most common language mistakes -- pt. 3. Delivery. How to beat fear -- Avoiding dangerous speaking traps -- The 18-minute wall : audience attention span -- How to capture your audience -- Keep the momentum going -- The power of silence -- Your image : body language and how to dress -- How to read a prepared text like a pro (and not look like you're reading) -- When to use visual aids -- The correct use of slides and overheads -- Going by the book : how to make a strong book presentation -- How to control your presentation -- A special mention of overheads, flip charts, and conference room wall presentations-and a final word about visual aids -- After the speach : the art of q & a -- Dealing with the media -- Handling hecklers -- Training yourself -- What's it all worth to you? ER -