The articulate executive : learn to look, act, and sound like a leader
/ Granville N. Toogood.
- New York : McGraw-Hill, 1996
- xvi, 204 p. : ill. ; 23 cm.
pt. 1. The speaking game. The speaking game -- How to come across as a leader -- Understanding your audience -- pt. 2. Organization, writing, and presentation. First steps to organizing your presentation -- Designing the perfect presentation : the power formula -- The strong beginning -- Forging a powerful message -- Talking with pictures -- The conversational approach -- The strong finish -- Getting the message across -- Write like you speak-10 important rules to live by -- The six most common language mistakes -- pt. 3. Delivery. How to beat fear -- Avoiding dangerous speaking traps -- The 18-minute wall : audience attention span -- How to capture your audience -- Keep the momentum going -- The power of silence -- Your image : body language and how to dress -- How to read a prepared text like a pro (and not look like you're reading) -- When to use visual aids -- The correct use of slides and overheads -- Going by the book : how to make a strong book presentation -- How to control your presentation -- A special mention of overheads, flip charts, and conference room wall presentations-and a final word about visual aids -- After the speach : the art of q & a -- Dealing with the media -- Handling hecklers -- Training yourself -- What's it all worth to you?
007065090X 9780070650909 (hbk)
Business communication. Business presentations. Public speaking. Communication in management. Leadership.