Welcome to UE Central Library

Keep Smiling

A dictionary of marketing / (Record no. 19722)

MARC details
000 -LEADER
fixed length control field 00588cam a2200217 a 4500
001 - CONTROL NUMBER
control field 18874216
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210429123807.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 151127s2016 enka f 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780198736424 (pbk.)
040 ## - CATALOGING SOURCE
Transcribing agency CL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8003
Item number D772
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Doyle, Charles,
245 12 - TITLE STATEMENT
Title A dictionary of marketing /
Statement of responsibility, etc Charles Doyle.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Oxford :
Name of publisher, distributor, etc Oxford University Press,
Date of publication, distribution, etc 2016
300 ## - PHYSICAL DESCRIPTION
Extent xii, 529 pages :
Other physical details illustrations ;
Dimensions 19 cm.
490 0# - SERIES STATEMENT
Series statement Oxford quick reference
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Damaged status Not for loan Home library Current library Date acquired Full call number Barcode Date last seen Price effective from Koha item type
    Not For Loan UE-Central Library UE-Central Library 29.04.2021 658.8003 D772 T13086 29.04.2021 29.04.2021 Books
    Not For Loan UE-Central Library UE-Central Library 30.05.2022 658.8003 D772 T16187 30.05.2022 30.05.2022 Books
Copyright © 2023, University of Education, Lahore. All Rights Reserved.
Email:centrallibrary@ue.edu.pk