A dictionary of marketing /
Doyle, Charles,
A dictionary of marketing / Charles Doyle. - 4th ed. - Oxford : Oxford University Press, 2016 - xii, 529 pages : illustrations ; 19 cm. - Oxford quick reference .
9780198736424 (pbk.)
Marketing
Marketing
658.8003 / D772
A dictionary of marketing / Charles Doyle. - 4th ed. - Oxford : Oxford University Press, 2016 - xii, 529 pages : illustrations ; 19 cm. - Oxford quick reference .
9780198736424 (pbk.)
Marketing
Marketing
658.8003 / D772